For venues · Free during beta

Make your venue
the room people show up for.

Build a community at your venue. Run weekly meetups. Send perks to matched locals. All from one app. Free during the beta.

Phone-OTP signup · 60 seconds · First 100 venues onboard with no platform fees
What we do

Your venue,
with a regular pulse.

IRL turns your venue into the home for a small recurring crowd. Sketch hour. Founders’ breakfast. Board-game nights. You run the venue. We hand you the door rules, the member chat, and a one-tap way to send perks to people who already showed up.

Read the full clubs explainer →
Clubs · The big idea

A small group.
A weekly ritual.
Your venue.

You do not have to host. Invite a regular to host on your behalf. We give them a creator account. You keep the venue.

Read the explainer
How clubs work →
What you get

Six things,
all in one app.

01

Built-in audience

Anyone within walking distance who has IRL already sees your venue. No paid promo. No Eventbrite spam.

02

Simple promotions

One tap sends a perk to everyone who matched at your venue. 20% off the next coffee. Free pastry. Mid-week refill.

03

Member chats

Each club has a chat the host runs. Drop in when you want. Members talk to each other, not at you.

04

Invite club creators

Do not want to host? Invite a regular. They get a creator account. You keep the venue.

05

No paid ads, ever

We do not sell promotion. Your venue reaches every IRL user nearby because that is the app, not because you bid.

06

Dashboard that does work

See who walked in, who came back, who matched whom. Send the perk. Read the chat. One screen.

The app

Built for spot owners.

Posts

Post to locals already there

Today’s special, a new menu, a guest pour. It lands in the feed of IRL users checked into your city. Not strangers scrolling ads.

Feed
Lisbon · Today
B
Brew Bar
Chiado · 12m
Spot
20% off for matched IRL users

New single-origin from Rwanda lands tomorrow. First 30 matched IRL check-ins get it on us. ☕

42
18
7
J
Jazz Bar · 1h
Chat

Open the room

Two IRL users match at your venue, chat unlocks. They get an icebreaker. You can drop a welcome perk.

A
Alex
Verified at Brew Bar
Matched · today
Hey! I'm by the window 👋
14:02
On my way — iced americano kind of day?
14:03
Already ordered two. They're 20% off if we match 🎉
14:04
Message…
Dashboard

See who is in the room

Live view of check-ins, vibes, dwell time, matches. Weekly digest to your inbox.

Spot dashboard
Brew Bar
Check-ins · 7d
128+42%
Matches made
31+18%
Avg. dwell
47m+6m
Perk redeems
19+5
Traffic · week
LIVE
MTWTFSS
Who's here
Social68%
Focused42%
Chill30%
Sign up · 60 seconds

Sign your venue up.

Phone-verify, drop your details, we’ll reach out within 48 hours.

1
Phone
2
Verify
3
Details
Your phone number
We'll text a 6-digit code. Used as your account login — no password to remember.
FAQ

Questions venues ask.

How much does it cost?+
Free during beta. Dashboard, perks tool, and your first club included. First 100 venues get no platform fees on paid memberships or tickets either. Long-term we charge a small fee on paid clubs only.
Where is IRL active?+
Lisbon right now. We onboard venues before opening a new city. Sign up if you are elsewhere and we will let you know when your area lights up.
Do I need to host the club myself?+
No. Host it, or invite a regular to host on your behalf. We send them a creator-account invite that hands over the club. You keep the venue.
What does the OTP code do?+
Confirms your phone number is real. Same number is your IRL login from then on. No password to manage.
How do promotions work?+
From the dashboard, send a perk (e.g. "20% off the next coffee") to anyone who matched at your venue. They see it in-app next time they walk in. No coupons. No QR.
What is the catch?+
No catch. We need real venues to anchor the network. Early venues get it free forever and a lifetime grandfather rate on paid clubs.
Still curious? partners@irl.tech